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Article

Digital divide and paid content on the Internet

B. T. KabulovN. B. TashpulatovaInformation Science and Computer Graphic Department, Tashkent University of Information Technologies, Tashkent, UzbekistanG. IkramovaInternational Relations Department, Tashkent University of Information Technologies, Tashkent, Uzbekistan
2010en
ABI

Abstract

The problem of digital divide is considered. A new scheme of information and financial cooperation between content owners, users and advertisers is offered. It is shown that this approach will be achieved not only reducing the digital divide, but also improving the efficiency of Internet advertising and separation of content and advertising in space and time.

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