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Article

Use of marketing strategies to increase the competitiveness of light industry enterprises

Shoira Azimovna MusayevaSamarkand Institute of Economics and ServicesTakhmina IkromovaSamarkand Institute of Economics and Services
ABI

Abstract

In this article, the need to formulate marketing strategies of light industry enterprises is associated with effective functioning in the competitive environment formed in the market of this network in our country, the displacement of imported goods from the domestic market, effective functioning in international markets and active cultivation.

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