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Features of Marketing Activities in the Construction Industry of the Republic of Uzbekistan

Usmanov Ilhom AchilovichAssistant professor of Samarkand state institute of architechture and constructionMusayeva Shoira AzimovnaAssistant professor of Samarkand Institute of Economic and Service, Samarkand, Uzbekistan
2021en
ABI

Abstract

This article is aimed at determining the features of the organization of marketing activities in the construction industry. The authors drew attention to two aspects of marketing activities, that is, the marketing department as part of the market participants and the segmentation of the construction market.

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