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INNOVATIVE WAYS TO INCREASE THE COMPETITIVENESS OF THE TOURISM SECTOR IN THE COUNTRY

Abduazizov Ilkhomjon AbduazizovichAssistant trainee of the Department of "Real Economy" of the Samarkand Institute of "Economics and Service"Azimjonova Fayyoza Farrukh qiziStudent of the Samarkand Institute of "Economics and Service"Jurakulova Shokhsanam Todjiddin qiziStudent of the Samarkand Institute of "Economics and Service"Khudayberdiyeva Sevinch IbadullayevnaStudent of the Samarkand Institute of "Economics and Service"
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Abstract

This article analyzes the existing opportunities in the development of innovative technologies in the field of tourism. In particular, the level of use of Internet communication tools by potential consumers was studied, proposals were developed based on the results of research on the introduction of digital communications.

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