Financing of entrepreneurial activity in the conditions of a green economy
Abstract
The transition to a green economy will require a radical change in business financing. Traditional financing models often prioritize short-term profitability over environmental profitability,discourage green business growth, and continue unstable practices. This article explores the challenges and opportunities associated with financing entrepreneurship in a green economy, exploring the role of traditional and innovative financial instruments, policy interventions, and the evolving benefits of investors in fostering sustainable innovation and growth. We can say that joint efforts to adapt financial incentives to environmental goals are very important in unlocking the potential of green entrepreneurship and achieving a truly stable future.