THE MOTIVATIONAL IMPORTANCE OF VIDEO ADVERTISEMENTS IN TEACHING ENGLISH
O'rozova Marjona1st-year student of Bukhara Innovations University
Zenodo (CERN European Organization for Nuclear Research)repository2026
ABI
Abstract
This thesis examines the motivational importance of video advertisements in teaching English as a foreign language. In modern education, multimedia technologies have become essential tools for improving students' language abilities and increasing classroom engagement. Video advertisements are not only entertaining but also highly educational because they provide authentic language materials for learners. Through advertisements, students can improve listening, speaking, vocabulary, pronunciation, and critical thinking skills. Moreover, advertisements create a positive and interactive learning environment that motivates students to participate actively in classroom activities.
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