Article

REKLAMADA RANGNING PSIXOLINGVISTIK VA ETNOPRAGMATIK TALQINI

Kamola YusupovaPhD, dotsent, FA Oʻzbek tili, adabiyoti va folklori instituti doktoranti, Toshkent, Oʻzbekiston

ŬzMU habarlari.journal2026

ABI

Abstract

Ushbu maqolada o‘zbek reklama diskursida rang shunchaki tasviriy element emas, balki milliy madaniy kodlarni faollashtiruvchi va iste’molchi tafakkurida mahsulotning ijobiy obrazini yaratuvchi murakkab lingvovizual mexanizm ekanligi ilmiy tahlillar asosida dalillangan.

Topics

Education, Innovation and Language Studies Economic and Industrial Development Medical, Sociocultural, and Biopolitical Studies

Identifiers

DOI: 10.69617/nuuz.v1i1.6.12656

Citations and references

Cited by 00 references

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