The effect of negative online consumer reviews on product attitude: An information processing view
Jumin LeeKyung Hee Cyber University, 1-Hoegi-Dong, Dongdaemun-Gu Seoul, 130-701, South KoreaDo-Hyung ParkKAIST Business School, 207-43 Cheongrangri-Dong, Dongdaemun-Gu, Seoul 130-722, South Korea#TAB#Ingoo HanKAIST Business School, 207-43 Cheongrangri-Dong, Dongdaemun-Gu, Seoul 130-722, South Korea#TAB#
2007en
ABI
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Cited by 20 references