Rethinking millennials: how are they shaping the tourism industry?
Dae‐Young KimUniversity of Missouri, Columbia, MO, USASangwon ParkThe Hong Kong Polytechnic University, Kowloon, Hong Kong
2019en
ABI
Abstract
Generational cohorts that form shared values, preferences, and beliefs throughout their lifetime are likely to represent longstanding behaviors including consumption and travel patterns (Bernini & ...
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Cited by 20 references