Works citing this work

2 works

Work: Green product awareness effect on green purchase intentions of university students’: an emerging market’s perspective

1. The behavior of students in relation to green marketing as green consumers: A reasoned action approach (RAA)

   Md. Asaduzzaman Babu, Faisal Ejaz, Aemin Nasir +3

   ArticleEnvironmental Sustainability in BusinessJournal of Infrastructure Policy and Development20240 citations

   ABIABI:AkademIndex/openalex/2024.article.000648

2. Influencing Generation Z’s Green Purchase Intention: Roles of Awareness and Eco-Labels

   Utami Nur Illahi, Dewi Komala Sari, Rita Ambarwati +1

   ArticleEnvironmental Sustainability in BusinessJurnal Ilmu Sosial Mamangan20240 citations

   ABIABI:AkademIndex/openalex/2024.article.004221