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2 works

Work: Artificial intelligent chatbots as brand promoters: a two-stage structural equation modeling-artificial neural network approach

  1. Designing the Appearance of Conversational Agents with Personality

    Gulnara Z. Karimova

    ChapterAI in Service InteractionsSpringerBriefs in computer science20251 citations
    ABI

  2. Developing a Framework for Integrating Chatbots with Personality in Organizations

    Gulnara Z. Karimova

    ChapterAI in Service InteractionsSpringerBriefs in computer science20251 citations
    ABI