Article

Cultural influence on consumers' usage of social networks and its' impact on online purchase intentions

Sanjukta PookulangaraSchool of Merchandising and Hospitality Management, University of North Texas, 1155 Union Circle, #311100, Denton, TX 76203-5017, USAKristian KoeslerSchool of Merchandising and Hospitality Management, University of North Texas, 1155 Union Circle, #311100, Denton, TX 76203-5017, USA

2011en

ABI

Abstract

No abstract available.

Identifiers

DOI: 10.1016/j.jretconser.2011.03.003

Citations and references

Cited by 20 references

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