Does “Being There” Matter? The Impact of Web-Based and Virtual World’s Shopping Experiences on Consumer Purchase Attitudes
Elizabeth White BakerCameron School of Business, University of North Carolina – Wilmington, 601 S. College Road, Wilmington, NC, 28403-5611, United StatesGeoffrey S. HubonaTexas A&M International University, United StatesMark SriteSheldon B. Lubar School of Business, University of Wisconsin-Milwaukee, United States
2019en
ABI
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Cited by 20 references