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Crisis Perception to Behavioral Intention

Niti ChatterjiChitkara UniversityPrashant MehtaAnil KumarWestminster International University in TashkentRivti ChandSachin Sinha
Mendeley Datarepository2026
ABI

Abstract

This study examines how crisis perceptions translate into behavioral intentions through underlying cognitive mechanisms. Integrating Protection Motivation Theory and Behavioral Reasoning Theory, the paper demonstrates that beliefs and values act as key mediators between risk perceptions and attitudes, ultimately shaping behavioral intention.

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