Opportunities for the development of MICE tourism in Bukhara region

MICE industry (The term “MICE” includes meetings, incentives, conferences and exhibitions) is one of the fastest growing segments within the tourism industry generating millions in revenues for cities and countries across the globe The aim of the paper is highlight the importance of MICE and to look at the future prospects of this industry in Uzbekistan to reduce seasonal limitations of destination (in Bukhara region).

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