The Role of Intangible Assets in Predicting NYSE Stock Prices

This study investigates the relationship between intangible assets and closing stock prices of companies listed on the New York Stock Exchange (NYSE) across multiple sectors. Utilizing secondary data from 2023, the research employs a quantitative approach to analyze the correlation between firm size, represented by intangible assets, and their market valuation, reflected in closing stock prices. The analysis reveals sectoral differences in this relationship, with industries such as technology and financial services showing stronger correlations. These findings highlight the varying impact of asset size on market performance depending on the sector. Additionally, the Data Analysis underscore the role of intangible factors such as investor sentiment and sector-specific dynamics. Theoretical implications contribute to firm valuation models by integrating asset size as a key determinant. Practically, the study provides insights for investors and policymakers assessing the financial health and market potential of NYSE-listed firms. This cross-sectoral approach advances understanding of asset-market interactions.

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