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Algorithmic Assessment of Samarkand Attractiveness and Its Strategic Role in Agritourism Development

Anvarov Nodir AllayorovichDepartment of Economics and Engineering of the Samarkand campus of the University of Economics and Pedagogy
Academia Openjournal2025
ABI

Аннотация

General Background: The integration of tourism and agriculture has increased the importance of territorial attractiveness as a determinant of sustainable agrotourism development. Specific Background: Samarkand combines significant agricultural resources, cultural heritage, and expanding tourism activity, yet its agrotourism attractiveness has not been systematically quantified for strategic planning purposes. Knowledge Gap: Existing assessments rely on fragmented indicators and qualitative descriptions, limiting comparative analysis and evidence-based decision-making. Aims: This study aims to develop and apply an algorithmic framework to assess the attractiveness of the Samarkand region and to examine its strategic importance for agrotourism development. Results: The findings indicate that Samarkand’s agrotourism attractiveness emerges from the interaction of economic potential, agricultural and natural resources, tourism infrastructure, socio-cultural assets, and institutional support rather than isolated factors. Novelty: The study introduces a multidimensional, indicator-based algorithm that integrates quantitative normalization, hybrid weighting, and expert evaluation into a single composite attractiveness index. Implications: The proposed framework supports evidence-driven regional planning, investment prioritization, and policy formulation, while offering a transferable model for assessing agrotourism attractiveness in regions with similar socio-economic and agricultural characteristics.Keywords : Territorial Attractiveness, Agritourism Development, Assessment Algorithm, Samarkand Region, Strategic PlanningHighlight : Algorithm integrates five dimensions: economic, agricultural, infrastructural, socio-cultural, and institutional indicators Multicriteria evaluation combines quantitative normalization with expert-based weighting and sensitivity testing Framework enables longitudinal monitoring and comparative assessment across districts and regions

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