Immersive time (ImT): Conceptualizing time spent in the metaverse
Emmanuel MogajiSchool of Management and Marketing, University of Greenwich, London, UKJochen WirtzNUS Business School, National University of Singapore, SingaporeRussell W. BelkThe Schulich School of Business, York University, CanadaYogesh K. DwivediDepartment of Management, Symbiosis Institute of Business Management, Pune & Symbiosis International (Deemed University), Pune, Maharashtra, India
2023en
ABI
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