Работы, цитирующие эту работу

Работ: 2

Работа: Popularity of Brand Posts on Brand Fan Pages: An Investigation of the Effects of Social Media Marketing

1. Unlocking the power of social media marketing: Investigating the role of posting, interaction, and monitoring capabilities in building brand equity

   Sofiane Laradi, Noureddine Berber, Hafiz Mudassir Rehman +3

   СтатьяDigital Marketing and Social MediaCogent Business & Management2023Цитирований: 0

   ABIABI:AkademIndex/openalex/2023.article.000273

2. Click to contribute: understanding donation behaviour and well-being in donation-based crowdfunding mobile apps

   Eugene Cheng‐Xi Aw, Sujo Thomas, Ritesh Patel +2

   СтатьяFinTech, Crowdfunding, Digital FinanceInternational Journal of Bank Marketing2024Цитирований: 0

   ABIABI:AkademIndex/openalex/2024.article.000543