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Innovative Regional Cluster, Model of Tourism Development

Daniela FundeanuFaculty of Economics and Business Administration, University of Craiova, 13 A.I.Cuza Street, 200585 Craiova, Romania
2015en
ABI

Аннотация

The cluster is a useful tool for performance companies with a key role in regional development, so it is important to analyze the potential in the tourism sector. Through researches conducted on the competitiveness have been highlighted patterns in tourism and starting from these patterns, the paper identifies a model applicable to South-West Oltenia Region, on the basis of touristic potential, tourism diversity, strengths and weaknesses of the region and the local specificity. This paper aims to find the reason for the formation of clusters of tourism in the region and to develop the main attributes of the cluster, by proposing a conceptual model of cluster innovation, as a catalyst for regional development. The theoretical and methodological approach for this model consists in systematic and comparative analysis of scientific literature regarding the concept and typology of clusters and cluster models applicable in tourism and in the use of methods of analysis of tourist destinations.The competitive advantages of tourism cluster enables orientation of public policies and strategies of tourism competitiveness of private companies and institutions.

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