A Neutrosophic Multi-Criteria Methodology to Evaluate Different Competitiveness Indicators of Food and Beverage Companies

Neutrosophic multicriteria analysis of the competitiveness and sustainability of companies in the agri-food sector, with suggestions for improvement strategies. Competitiveness is measured using a tool developed by the IDB (Inter-American Development Bank) that includes 103 indicators and 9 operational areas (strategic planning, value chain, quality assurance, accounting and finance, environmental management, sales, and human resources). Talents and information systems). Sustainability is assessed using the tool proposed by the InnovaRSE methodology (from Navarra), which includes 30 indicators divided into three aspects: social, economic, and environmental. The study population was 100 catering establishments officially established according to the Tourism Registration Body. To obtain the sample size, the finite population formula was applied, and the results were obtained for the 20 companies studied. Sampling was done using the simple random probability method. In the Spearman correlation test, the P value is 0.01 (there is a connection between the company's competitiveness and sustainability). 16 improvement strategies were developed using diagnostic tools.

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