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The promotion of goods within local markets: marketing strategy based on system dynamic methods

Наталья Петровна РеброваDoctor of Economics, professor,Борис Петрович ВоловиковRussian State Economic University of G. V. Plekhanov, Omsk instituteA. I. KovalevFinancial University under the Government of the Russian Federation, Omsk BranchOlga FrikDoctor of Economics, professor, Financial University under the Government of the Russian Federation, Omsk Branch
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Аннотация

Article contains results of researches of the market of consumer goods taking into account dynamics of change of the major factors defining its development.The useful information received as a result of model researches, allowed to reveal the most significant factors defining the main market tendencies and to formulate recommendations for development of strategy of capture of the market.The quantitative values of indicators of investment appeal presented in article are criterion of a choice of the correct decision.

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