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Иш: Shaping the Metaverse into Reality: A Holistic Multidisciplinary Understanding of Opportunities, Challenges, and Avenues for Future Investigation
Metaverse – the new marketing universe
Svend Hollensen, Philip Kotler, Marc Oliver Opresnik
Мақола20222 иқтибосABIDigital future of luxury brands: Metaverse, digital fashion, and non‐fungible tokens
Annamma Joy, Ying Zhu, Camilo Peña +1
Мақола20222 иқтибосABICorporate Digital Responsibility in Service Firms and Their Ecosystems
Jochen Wirtz, Werner H. Kunz, Nicole Hartley +1
Мақола20222 иқтибосABI