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Иш: The adoption of metaverse in the retail industry and its impact on sustainable competitive advantage: moderating impact of sustainability commitment
Immersive time (ImT): Conceptualizing time spent in the metaverse
Emmanuel Mogaji, Jochen Wirtz, Russell W. Belk +1
Мақола20233 иқтибосABIMetaverse – the new marketing universe
Svend Hollensen, Philip Kotler, Marc Oliver Opresnik
Мақола20222 иқтибосABIDigital future of luxury brands: Metaverse, digital fashion, and non‐fungible tokens
Annamma Joy, Ying Zhu, Camilo Peña +1
Мақола20222 иқтибосABIPast, present, and future of virtual tourism-a literature review
Sanjeev Verma, Lekha Warrier, Brajesh Bolia +1
Мақола20222 иқтибосABIThe impact of big data on firm performance in hotel industry
Elaheh Yadegaridehkordi, Mehrbakhsh Nilashi, Liyana Shuib +4
Мақола20192 иқтибосABIDecentralized Governance of Digital Platforms
Yan Chen, Jack I. Richter, Pankaj C. Patel
Мақола20202 иқтибосABI