Networking Opportunities For Entrepreneurial Entities In Uzbekistan’s Export Market And Formation Of Brand Value

The article analyzes the networking opportunities of small business entities in export markets and the strategic importance of brand value. The research is aimed at determining the impact of opportunities for network expansion, development, and management on export activities in the context of recent economic changes. The empirical analysis was conducted based on data from 250 manufacturing enterprises operating in Uzbekistan's textile industry. The results indicate that opportunities for network expansion increase export efficiency, while network development and management strengthen existing partnership relations. Furthermore, brand value emerges as a key factor determining the efficiency of utilizing network opportunities.

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