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NEGOTIATION STRATEGIES IN ENGLISH LANGUAGE COMMUNICATION: THE ROLE OF EFFECTIVE INTERACTION IN MODERN PROFESSIONAL ENVIRONMENTS

Xoldarova Fariza TuxtabayevnaActing Associate Professor of the Department of Economics and Management, Tashkent State University of Economics
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This thesis examines the importance of negotiation strategies in English language communication and their role in professional, academic, and intercultural environments. Negotiation is considered one of the key communicative competencies in modern society, enabling individuals to exchange ideas, resolve conflicts, and achieve mutual understanding. The study analyzes the linguistic, psychological, and sociocultural factors influencing negotiation processes and highlights the significance of English as an international language of diplomacy, business, and education. The findings indicate that effective negotiation skills contribute significantly to successful communication and professional development.

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