Ушбу ишга иқтибос қилган ишлар

2 та иш

Иш: Enhancing consumers' pro-environmental purchase intentions: the moderating role of environmental concern

1. Is ‘she’ more impulsive (to pleasure) than ‘him’ during livestream e-commerce shopping?

   Qianru Huang, Omkar Dastane, Tat‐Huei Cham +1

   МақолаConsumer Retail Behavior StudiesJournal of Retailing and Consumer Services20242 иқтибос

   ABIABI:AkademIndex/openalex/2024.article.000027

2. How and when perceived social sustainability of brands increases consumers' willingness to pay a premium: A multi-sample study

   Mei Kei Leong, Kian Yeik Koay

   МақолаEnvironmental Sustainability in BusinessActa Psychologica20250 иқтибос

   ABIABI:AkademIndex/openalex/2025.article.001449