The influence of social media eWOM information on purchase intention
Choi‐Meng LeongGraduate Business School, UCSI University, No. 1, Jalan Menara Gading, UCSI Heights (Taman Connaught), Cheras, 56000, Kuala Lumpur, MalaysiaAlexa Min-Wei LoiFaculty of Business and Management, UCSI University, Lot 2976, Block 7, Muara Tebas Land District, Sejingkat, 93450, Kuching, Sarawak, MalaysiaSteve WoonFaculty of Business and Management, UCSI University, Lot 2976, Block 7, Muara Tebas Land District, Sejingkat, 93450, Kuching, Sarawak, Malaysia
2021en
ABI
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