Lee-Chea Hiew

1 ta ish

UCSI University

1. Unlocking the power of social media marketing: Investigating the role of posting, interaction, and monitoring capabilities in building brand equity

   Sofiane Laradi, Noureddine Berber, Hafiz Mudassir Rehman +3

   MaqolaOAOchiq kirishDigital Marketing and Social MediaCogent Business & Management20230 iqtibos

   ABIABI:AkademIndex/2023.article.000273