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Deep Dive into the Augmented Reality Customer Experience and Adoption Research: A Bibliometric Study

Prio UtomoDepartment of Technology Management, Universitas Multimedia Nusantara, Tangerang, Banten, IndonesiaTat‐Huei ChamFaculty of Accountancy and Management, Universiti Tunku Abdul Rahman, Kajang, Selangor, MalaysiaChuen Khee PekFaculty of Business and Law, School of Management and Marketing, Taylor’s University, 1, Jalan Taylors, Subang Jaya, Selangor, MalaysiaShukhrat MamatkulovTashkent State University of Economics, Tashkent, Uzbekistan

Studies in computational intelligencebook series2023en

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ABI

Annotatsiya

Annotatsiya mavjud emas.

Mavzular

Augmented Reality Applications Virtual Reality Applications and Impacts Technology Adoption and User Behaviour

Identifikatorlar

DOI: 10.1007/978-3-031-48397-4_21

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