IMPROVING THE EFFICIENCY OF THE BALANCED SCORECARD SYSTEM IN ECONOMIC ENTITIES

This thesis aims to investigate and propose strategies for improving the efficiency of the Balanced Scorecard (BSC) system in economic entities. The BSC is a widely used performance measurement framework that incorporates financial and non-financial indicators to evaluate and monitor organizational performance. While the BSC has proven to be effective in many organizations, there is room for improvement to enhance its efficiency and maximize its benefits. This thesis explores various directions to optimize the implementation and utilization of the BSC, ultimately contributing to more effective strategic management and decision-making.

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