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АЛГОРИТМИЧЕСКАЯ ИЗОЛЯЦИЯ И КРИЗИС КОГНИТИВНОЙ НЕЗАВИСИМОСТИ В ЦИФРОВОМ ПРОСТРАНСТВЕ: АНАЛИЗ ИНФОРМАЦИОННО-КОММУНИКАТИВНОЙ ИНФРАСТРУКТУРЫ СОЦИАЛЬНЫХ СЕТЕЙ

M. A. MamatovФерганский государственный университетGulzoda Mannobova
2026
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This article provides a socio-philosophical analysis of the functioning of social networks in modern society from the perspective of communicative infrastructure and algorithmic management systems. The study examines in detail the operation of social networks based on the principles of the "attention economy" and "data-driven control." The paper demonstrates how the "black box" characteristics of platform algorithms transform the information flow into a closed system and how they induce cognitive isolation within society through "echo chambers." It discloses how users' emotional reactions are managed as a result of the algorithmic filtering of provided information, and outlines the ultimate impact exerted on human cognitive independence. The findings of the research indicate that the contemporary information environment is increasingly subordinated to algorithmic rules that constrain the user's independent thinking process.

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