IMPROVING THE QUALITY OF SCIENTIFIC CONSULTING SERVICES IN HIGHER EDUCATION INSTITUTIONS THROUGH DIGITAL TRANSFORMATION AND DATA-DRIVEN MANAGEMENT

The digital transformation of higher education institutions creates opportunities to improve the quality, accessibility, and efficiency of scientific consulting services while strengthening university-industry collaboration. This study examines organizational and economic mechanisms for improving these services through integrated digital platforms and data-driven management. It proposes a digital ecosystem framework connecting university research capabilities with the needs of businesses and other stakeholders. The framework integrates consulting request processing, expert selection, electronic contracting, service delivery, performance monitoring, and quality assessment. A Scientific Consulting Service Efficiency Index (XSI) and key performance indicators (KPIs) are incorporated to support systematic performance evaluation and evidence-based decision-making. The proposed approach provides a conceptual foundation for enhancing operational transparency, reducing transaction costs, improving service quality, strengthening institutional competitiveness, and facilitating research commercialization.

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