ANALYSIS AND ASSESSMENT OF THE COMPETITIVENESS OF TRADING ORGANIZATIONS OF TRANSNISTRIA
Natalia A. KazakovaTransnistrian State UniversityA. L. GendonDepartment of economic activity analysis of the PlekhanovNatalya Yu. Muravieva
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The article presents a systematization of approaches to the analysis and assessment of the competitiveness of trading organizations on the basis of «the number of parameters» describes the most commonly used for the analysis of competitiveness criteria and indicators. The possibility of using the indicator «value of the company» is considered. As a part of the denition formulated by the research a rapid diagnosis of the competitiveness of trade organizations is proposed. The results of the testing of the proposed methodology are presented on the example of trade enterprises of Transnistria
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