Didactic frameworks for effective personnel training in modern agribusiness management

The rise of the knowledge-intensive agribusiness sector presents new challenges and expectations for personnel entering dynamic agricultural markets and deciding which training models to adopt – a critical topic in contemporary agribusiness education. This study investigates the applicability and impact of didactic frameworks and aims to contribute to the literature on the “training effectiveness” problem. This paper addresses this ongoing debate with evidence-based insights on how instructional methods are used for personnel development by different types of agribusiness organizations at different stages of capacity building, in diverse agricultural regions. It explains how learning environments and organizational structures, rules, technological tools, and pedagogical approaches interconnect to influence training outcomes using the experiential learning paradigm and method of mixed-method analysis, the competency-based training concept, and a regression-supported evaluation method. Our findings show that due to the particular real-world complexities of agribusiness operations, training recipients do not welcome the uncertainties related to overly theoretical content, and the benefit of digital simulations from online platforms is lower than the value of abandoning practical fieldwork. They reveal that the “status quo bias” (maintaining a preferred training mode) plays a role in method selection and learner engagement. In addition, it is believed that these behavioral patterns may have long-term implications for educational design strategies.

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