Ushbu ishga iqtibos qilgan ishlar

3 ta ish

Ish: How to improve firm performance using big data analytics capability and business strategy alignment?

1. Marketing analytics: The bridge between customer psychology and marketing decision‐making

   Rituparna Basu, Weng Marc Lim, Anil Kumar +1

   MaqolaBig Data and Business IntelligencePsychology and Marketing20234 iqtibos

   ABIABI:AkademIndex/openalex/2023.article.000026

2. Exploring The Impact of Big Data and Predictive Analytics on Manufacturing Performance: An Integrated Perspective of Institutional Theory and Resource-Based Analysis

   Sarah Isam Kbelah, Enaam Ghadeer Almusawi, Suresh Kumar Sahani +3

   MaqolaBig Data and Business Intelligence20230 iqtibos

   ABIABI:AkademIndex/openalex/2023.article.009415

3. Perspective of small and medium-sized enterprises: Utilizing big data as a resource to enhance firm performance

   Leszek Cichobłaziński, Gulnoza Yuldosheva

   MaqolaBig Data and Business Intelligence20230 iqtibos

   ABIABI:AkademIndex/openalex/2023.article.012610