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Re-examining the Unified Theory of Acceptance and Use of Technology (UTAUT): Towards a Revised Theoretical Model

Yogesh K. DwivediEmerging Markets Research Centre (EMaRC), School of Management, Swansea University Bay Campus, Swansea, SA1 8EN, UKNripendra P. RanaEmerging Markets Research Centre (EMaRC), School of Management, Swansea University Bay Campus, Swansea, SA1 8EN, UKAnand JeyarajRaj Soin College of Business, Wright State University, 3640 Colonel Glenn Highway, Dayton, OH, 45435, USAMarc ClementSchool of Management, Swansea University Bay Campus, Fabian Way, Crymlyn Burrows, Swansea, Wales, SA1 8EN, UKMichael D. WilliamsSchool of Management, Swansea University Bay Campus, Fabian Way, Crymlyn Burrows, Swansea, Wales, SA1 8EN, UK
2017en
ABI

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Based on a critical review of the Unified Theory of Acceptance and Use of Technology (UTAUT), this study first formalized an alternative theoretical model for explaining the acceptance and use of information system (IS) and information technology (IT) innovations. The revised theoretical model was then empirically examined using a combination of meta-analysis and structural equation modelling (MASEM) techniques. The meta-analysis was based on 1600 observations on 21 relationships coded from 162 prior studies on IS/IT acceptance and use. The SEM analysis showed that attitude: was central to behavioural intentions and usage behaviours, partially mediated the effects of exogenous constructs on behavioural intentions, and had a direct influence on usage behaviours. A number of implications for theory and practice are derived based on the findings.

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