Ushbu ishga iqtibos qilgan ishlar

2 ta ish

Ish: Understanding the antecedents of omni-channel shopping by customers with reference to fashion category: the Indian millennials’ perspective

1. Experiential tourism – role and application of micro-targeting in enhancing customer experience, engagement and loyalty

   Prashant Chaudhary, Prabha Kiran, Nilesh Kate +1

   MaqolaConsumer Retail Behavior StudiesJournal of Information and Optimization Sciences20221 iqtibos

   ABIABI:AkademIndex/openalex/2022.article.000756

2. Hashtag and Marketing Campaign on Twitter: From the Spectrum of Smartphone Industry Perspective

   Prashant Chaudhary, Prabha Kiran, Sarika Sharma

   BobDigital Marketing and Social MediaCommunications in computer and information science20240 iqtibos

   ABIABI:AkademIndex/openalex/2024.chapter.000386