Ushbu ishga iqtibos qilgan ishlar

3 ta ish

Ish: Is Augmented Reality Technology an Effective Tool for E-commerce? An Interactivity and Vividness Perspective

1. Log Out or Stay Connected? Unveiling the Intention for Continuous Use in the Metaverse

   Kim Mee Chong, Tat‐Huei Cham, Evan Lau +2

   BobVirtual Reality Applications and ImpactsStudies in computational intelligence20230 iqtibos

   ABIABI:AkademIndex/openalex/2023.chapter.000073

2. Understanding the Effects of Social Media Advertising on Purchase Intention Through Metaverse

   Chee-Hua Chin, Winnie Poh-Ming Wong, Tat‐Huei Cham +3

   BobDigital Marketing and Social MediaStudies in computational intelligence20230 iqtibos

   ABIABI:AkademIndex/openalex/2023.chapter.000132

3. Lost in the Stream: Unravelling the Triggers of Impulsive Buying on Live Shopping Platforms

   Prio Utomo, Arta Moro Sundjaja, Sanjar Mirzaliev +1

   MaqolaDigital Marketing and Social MediaJournal of Creative Communications20250 iqtibos

   ABIABI:AkademIndex/openalex/2025.article.002275