PROSPECTS OF DIGITAL TOURISM DEVELOPMENT

The article discusses the prospects of digital tourism development. One of the trends in the development of the global tourism industry at the present stage is the development of Internet technologies, in other words, the modern development of tourism is taking place in a digital economy. The digitalization process has not bypassed the tourism industry itself. Digitalization in tourism is aimed at making the tourism business not only more flexible, consistent with the realities of our time, but also more competitive in the developing “digital world”. Digitalization of the hospitality industry helps to ensure a situation where customers get excellent results, and the owners of travel companies get higher incomes.

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