Product - an object of artistic thinking

The article deals with the issues of artistic creativity and innovation of products from his artistic-form “artistic mood”. Also considered the issue of a common product, which serve as an object-of artistic thinking of the artist-designer. Further, the article analyzes the "artistic mood", the thought process of products, the essence of which lies in the close connection of factors "manmachine -environment”. Thus, it must be recognized that product design should be a bridge between technology and human culture. The product design commitment should be sustainable and humane, and it should be beautiful, cheerful and warm.

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