Service-dominant logic: continuing the evolution
Stephen L. VargoShidler Distinguished Professor, Associate Professor and Shidler College of Business, University of Hawaii, 2024 Maile Way, Honolulu, HI, 96822, USARobert F. LuschLisle & Roslyn Payne Professor of Marketing, University of Arizona, 320 McClelland Hall, 1130 E. Helen Street, Tucson, AZ, 85721, USA
2007en
ABI
Annotatsiya
Annotatsiya mavjud emas.
Identifikatorlar
Iqtiboslar va manbalar
2 ta iqtibos0 ta foydalanilgan manba