Shakhzod Erkinov

2 works

Marketing Department, Garant bank, Tashkent, Uzbekistan

1. Evaluating the Impact of Marketing Practices Digitalization and Investment on Labor Market Efficiency and Commercial Bank Performance Using Econometric Models

   Khayrilla Kurbonov, Sаmаriddin Mаkhmudov, Shakhzod Erkinov +4

   ArticleImpact of AI and Big Data on Business and Society20241 citations

   ABIABI:AkademIndex/openalex/2024.article.004049

2. THE ROLE OF THE BRANDING AND INTEGRATED MARKETING COMMUNICATIONS TO CONSUMER PERCEPTION

   Gulnora Bekimbetova, Shakhzod Erkinov, Umidjon Rakhimov

   ArticleMarketing and Advertising StrategiesInterConf20210 citations

   ABIABI:AkademIndex/openalex/2021.article.002709