Journal of Islamic marketing

3 works

Journal · ISSN 1759-0833

1. Islamic tourism: travel motivations, satisfaction and word of mouth, Ghana

   Alexander Preko, Iddrisu Mohammed, Theophilus Francis Gyepi-Garbrah +1

   ArticleHalal products and consumer behaviorJournal of Islamic marketing20202 citations

   ABIABI:AkademIndex/openalex/2020.article.000057

2. Understanding spiritual journey to hajj: Ghana and Uzbekistan perspectives

   Alexander Preko, Azizbek Allaberganov, Iddrisu Mohammed +2

   ArticleHalal products and consumer behaviorJournal of Islamic marketing20200 citations

   ABIABI:AkademIndex/openalex/2020.article.000425

3. Antecedents of brand equity on halal tourism destination

   Alexander Preko, Iddrisu Mohammed, Azizbek Allaberganov

   ArticleHalal products and consumer behaviorJournal of Islamic marketing20210 citations

   ABIABI:AkademIndex/openalex/2021.article.000202