← Back to work
Works cited by this work
78 works
Work: Factors Affecting Digital Marketing Adoption in Pakistani Small and Medium Enterprises
Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology
Article198943 citationsABICloud computing adoption by SMEs in the north east of England
Yazn Alshamaila, Savvas Papagiannidis, Feng Li
Article20133 citationsABIEffectiveness of Digital Marketing in the Challenging Age: An Empirical Study
Afrina Yasmin, Sadia Tasneem, Kaniz Fatema
Article20153 citationsABIThe usage of digital marketing channels in SMEs
Heini Taiminen, Heikki Karjaluoto
Article20152 citationsABI