Works citing this work

2 works

Work: Sustaining customer engagement behavior through corporate social responsibility: The roles of environmental concern and green trust

1. How and when perceived social sustainability of brands increases consumers' willingness to pay a premium: A multi-sample study

   Mei Kei Leong, Kian Yeik Koay

   ArticleEnvironmental Sustainability in BusinessActa Psychologica20250 citations

   ABIABI:AkademIndex/openalex/2025.article.001449

2. Pushed from tradition, pulled by green: consumer switching to drone food delivery

   Xi Luo, Qiaoling Lin, Yingxia Li +3

   ArticleSustainable Supply Chain ManagementAsia Pacific Journal of Marketing and Logistics20260 citations

   ABIABI:AkademIndex/openalex/2026.article.011008