Asia Pacific Journal of Marketing and Logistics
3 works
Journal · ISSN 1355-5855
Sustainability and socially responsible food consumption: an empirical investigation based on self-awareness and self-congruity theories
Shahid Rasool, Roberto Cerchione, Piera Centobelli +2
ArticleFood Waste Reduction and SustainabilityAsia Pacific Journal of Marketing and Logistics20230 citationsABIEnhancing brand experience and brand authenticity through octomodal mental imagery: the moderating role of social presence
Davood Ghorbanzadeh, Diyorjon Àbdullaev, Teddy Chandra +2
ArticleConsumer Behavior in Brand Consumption and IdentificationAsia Pacific Journal of Marketing and Logistics20240 citationsABI