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Prabha Kiran

Работ: 28

Management and Marketing Department, School of Business and Economics, Westminster International University, Tashkent, Uzbekistan

  1. Experiential tourism – role and application of micro-targeting in enhancing customer experience, engagement and loyalty

    Prashant Chaudhary, Prabha Kiran, Nilesh Kate +1

    СтатьяConsumer Retail Behavior StudiesJournal of Information and Optimization Sciences2022Цитирований: 1
    ABI

  2. Understanding the Impact of Marketing Outcomes from the Hashtags of the Wellness Industry: Twitter Perspective

    Prashant Chaudhary, Prabha Kiran, Siddharth Shriram Shimpi

    СтатьяDigital Marketing and Social MediaJournal of Content Community and Communication2022Цитирований: 1
    ABI

  3. Smart Tourism Triggers Tourist Minds-Do you have the mind to mind it?

    Muxtorova Nasiba Shuxratovna, Prabha Kiran, Ekiz Erdogan

    СтатьяDigital Marketing and Social MediaVallis Aurea (Journal of Sustainable Development and Innovation)2023Цитирований: 1
    ABI

  4. Post pandemic school reluctance – Do children require attention, support, and intervention?

    Jayanta Banerjee, M. Vasudevan, Krishna Kishore S V +1

    ДругоеYouth Substance Use and School AttendanceAsian Journal of Psychiatry2021Цитирований: 0
    ABI

  5. New corporate social responsibility brand evaluation in a developing country: Uzbekistan

    Zamira Ataniyazova, Barry A. Friedman, Prabha Kiran

    СтатьяEnvironmental Sustainability in BusinessInternational Journal of Corporate Social Responsibility2022Цитирований: 0
    ABI

  6. Investigating the Impact of Emotional Contagion on Customer Attitude, Trust and Brand Engagement: A Social Commerce Perspective

    Vasudevan Moorthy, Prabha Kiran, Jayanta Banerjee +1

    СтатьяSMEs Development and Digital MarketingInternational Journal of Electronic Commerce Studies2022Цитирований: 0
    ABI

  7. E-wallets Influencing the Frugal Behavior of Consumers During COVID-19

    Prabha Kiran, Anni Arnav

    СтатьяCOVID-19 Pandemic ImpactsIIMS Journal of Management Science2022Цитирований: 0
    ABI

  8. Influence of augmented reality on purchase intention

    Anitha Nallasivam, Prabha Kiran

    СтатьяConsumer Retail Behavior StudiesJournal of Management and Science2022Цитирований: 0
    ABI

  9. Moderation of Income and Age on Customer Purchase Intention of Green Cosmetics in Bangalore

    S. V. Krishna Kishore, Prabha Kiran, Jayanta Banerjee +1

    ГлаваEnvironmental Sustainability in BusinessSpringer proceedings in business and economics2022Цитирований: 0
    ABI

  10. Effect of Social Network System (Peer Inputs) in Influencing the Consumer Conformity Behavior in Product Customization System

    Anitha Nallasivam, C. Selvaraj, K. S. Kalavathy +2

    ГлаваConsumer Retail Behavior StudiesLecture notes in mechanical engineering2022Цитирований: 0
    ABI

  11. Visual encoding of nudge influencers and exploring their effect on sustainable consumption among children

    Jayanta Banerjee, Vasudevan Moorthy, Prabha Kiran +3

    СтатьяEnvironmental Education and SustainabilityCleaner and Responsible Consumption2023Цитирований: 0
    ABI

  12. Blockchain-Based Healthcare Monitoring System Using Patient Electronic Health Record

    Sonal Jain, Arya Kumar, Prabha Kiran +1

    СтатьяBlockchain Technology Applications and SecurityAsia Pacific Journal of Health Management2023Цитирований: 0
    ABI

  13. Technology's Role in Sustainable Urban Development in Smart Cities

    Hemanth Kumar S, Prabha Kiran, S. Mahalakshmi +2

    ГлаваSmart Cities and TechnologiesAdvances in human resources management and organizational development book series2024Цитирований: 0
    ABI

  14. Hashtag and Marketing Campaign on Twitter: From the Spectrum of Smartphone Industry Perspective

    Prashant Chaudhary, Prabha Kiran, Sarika Sharma

    ГлаваDigital Marketing and Social MediaCommunications in computer and information science2024Цитирований: 0
    ABI

  15. <span>The Great Silk Road Conference: Opportunities and/or Challenges for the Development of Eurasia</span>

    Khurshid Djalilov, Abbos Utkirov, Nilufar Rashitova +5

    ПрепринтGlobal Political and Economic RelationsSSRN Electronic Journal2024Цитирований: 0
    ABI

  16. Influence of advertisement's controversial element and emotional appeal on customer intention to buy

    Prabha Kiran, Jayanta Banerjee, M. Vasudevan +1

    СтатьяTechnology Adoption and User BehaviourInternational Journal of Business and Globalisation2025Цитирований: 0
    ABI

  17. Examining Cognitive Shifts Through EEG: Insights from Resting State to Neurofeedback Game Engagement

    Saikat Gochhait, Irina Leonova, Prabha Kiran +3

    СтатьяNeural and Behavioral Psychology StudiesJournal of Computational and Cognitive Engineering2025Цитирований: 0
    ABI

  18. Blended Learning Approaches for Engineering Students: Embedding the Triple Bottom Line in Supply Chain Education

    Prabha Kiran, Quynh Chi Le, Ikechukwu Michael Torti +2

    СтатьяSustainability in Higher EducationInternational Journal of Engineering Pedagogy (iJEP)2025Цитирований: 0
    ABI

  19. Machine Learning Approaches for Predictive Maintenance in Smart Manufacturing Environments

    Naina Chaudhary, Pratap Paraji Patil, Tanveer Baig z +3

    СтатьяMachine Fault Diagnosis Techniques2025Цитирований: 0
    ABI

  20. Blockchain-Enabled Secure Data Transmission Framework for Next-Generation Sensing Applications

    Pratap Paraji Patil, Mohit Bhandwal, G. Prakash Babu +3

    СтатьяSecurity in Wireless Sensor Networks2025Цитирований: 0
    ABI

  21. Transforming Retail

    Dinesh Nilkant, Hemanth Kumar S, Prabha Kiran +1

    ГлаваConsumer Retail Behavior StudiesAdvances in marketing, customer relationship management, and e-services book series2025Цитирований: 0
    ABI

  22. Leadership for Digital Transformation

    Dinesh Nilkant, Hemanth Kumar S, Prabha Kiran +1

    ГлаваEducational Leadership and InnovationIGI Global eBooks2025Цитирований: 0
    ABI

  23. Strategic Competency Development in Indian Tourism

    Hemanth Kumar S, Dinesh Nilkant, K. Gayathri +2

    ГлаваDiverse Aspects of Tourism Research2025Цитирований: 0
    ABI

  24. Your Data, Your Rights: Understanding Consumer Privacy

    Palla Manoj Babu, Ashish Kumar, P. Venkata Subbaiah +3

    ГлаваPrivacy, Security, and Data ProtectionLecture notes in networks and systems2025Цитирований: 0
    ABI

  25. Voice and Conversational AI

    Dinesh Nilkant, Hemanth Kumar S, Krishna B. Koppa +1

    ГлаваSpeech and dialogue systemsAdvances in computational intelligence and robotics book series2025Цитирований: 0
    ABI