Journal of International Consumer Marketing
Работ: 1
Журнал · ISSN 0896-1530
An Examination of the Effects of Consumer Ethnocentrism, Consumer Internationalism and Consumer Cosmopolitanism toward Products from China in Malaysia
Samshul Amry Abdul Latif, Asmat‐Nizam Abdul‐Talib, Mazni Saad +2
СтатьяConsumer Behavior in Brand Consumption and IdentificationJournal of International Consumer Marketing2023Цитирований: 0ABI