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Иш: Social Media Advertising as a Marketing Tool
Social media: The new hybrid element of the promotion mix
W. Glynn Mangold, David J. Faulds
Мақола20092 иқтибосABIOn risk, convenience, and Internet shopping behavior
Amit Bhatnagar, Sanjog Misra, Hengyi Rao
Мақола20002 иқтибосABISocial media and consumer engagement: a review and research agenda
Victor A. Barger, James W. Peltier, Don E. Schultz
Шарҳ мақола20162 иқтибосABI